generate 3x the amount of leads at 62% of the cost*
content marketing that grows your business
organically
*content marketing institute, 2017
it’s a saturated market out there. differentiate your brand from competitors so you can accelerate awareness and drive engagement
bloom above the rest
our offerings
seo informed content strategy
Establish authority, increase visibility, and engage more immediately with customers, all while rising through the rankings with a customized content strategy that is powered by proven SEO tactics and recommendations.
BitterRoot provides leading-edge SEO data to create a comprehensive content strategy that is optimized for search engines and tailored to meet your business's unique needs.
full-service content creation
Customized, compelling content doesn't just convert customers into buyers. It creates a tangible connection that acts as a leverageable asset to build relationships and generate leads for sustainable long-term growth.
BitterRoot takes the guesswork out of content creation. We create tailored, SEO-optimized, and UX-friendly content that will drive ROI while nurturing existing leads and growing new ones.
audio engineering and podcast management
Tap into the top channel of B2B marketing to differentiate your brand from your competitors, drum-up interest in your products, and establish authority while effortlessly repurposing content.
BitterRoot provides a dedicated podcast team to customize strategies, write captivating content, offer seamless management, and prove crystal-clear audio engineering to increase awareness of your brand by up to 89%.
convert users when they’re ripe for the picking
access your customers with the right message at the right time through data-driven analytics to develop a sustainable long-term ROI
how we grow results-oriented content
step 1
determine what content to plant
It’s a fact that any gardener knows- your plants are only as good as the soil they grow in. That's why we start from the ground up and kick off any content collaboration with a discovery call to intimately understand your business brand, voice, current (if any) content strategy, and goals.
step 2
research, strategize, and analyze key insights for optimal growth
Our team uses a comprehensive content audit and competitor analysis to identify the gaps in your content strategy and capitalize on areas where your competitors are lacking. We then combine this with rigorous keyword research and analysis to create a powerful and optimized content plan that resonates with your audience and drives results for your business.
step 3
generate optimized and compelling content
Content gardening is an art and a science. We'll help you find the right balance between creative and technical, bringing your brand to life in compelling ways that attract customers. With our expertise and your goals in mind, we'll craft customized content optimized for search engines and easy-to-read by humans—exactly what you need to get the results you want.
step 4
revise, repurpose, and reanalyze based on results
While you harvest the fruits of our labors, we'll continue to generate new content while reassessing, repurposing, and re-strategizing old content allowing you to maintain a consistent flow of fresh, relevant material that engages your audience and drives conversions.